US Consumer Device Preference Report, Q3 2015

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  • Movable Ink's US Consumer Device Preference Report provides deep insight into consumers’ adoption and use of smartphones, tablets, and desktop computers, and how they engage with email when using their preferred devices.

    The Q3 report shows mobile email open growth slowing down, but a continuing trend towards mobile in other categories. We saw a preference for converting on mobile for the retail apparel audience, and also broke down data on user habits and trends including:

    • Conversions by device and vertical
    • When emails are opened during the day by device type
    • Time spent in email based on device

    Download the free report today to access all of our research and analysis.

  • Mobile email opens trend upwards in all verticals.

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