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Movable Ink's UK Consumer Device Preference Report provides deep insight into UK consumers’ adoption and use of smartphones, tablets, and desktop computers, and how they engage with email when using their preferred devices.
In our Q1 report, we saw a tipping point in favour of mobile device conversions. However, in Q2 2015, conversions from devices dropped, highlighting the need for companies to improve their mobile shopping experience.
Download this report to learn more about UK email habits and trends, including:
- Which subscribers spend more time in the inbox
- What UK counties see the highest click and conversion rates
- What time of day is best for mobile vs. desktop
Download the free report today to access all of our research and analysis.
Our Q2 report documents a flatline in device open rates and drop in device conversions.