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Retail brands face a lot of unique challenges in today’s consumer-driven market. Customers don’t just buy products anymore, they buy the promise of a product experience. Retail marketers must deliver that experience with every touch and across devices, and offer personalized, contextual content that lets their brand cut through the noise.
In this playbook, you’ll find proven contextual tactics for the retail industry that are designed to drive engagement and ROI. We’ve also included tips, best practices and trends to help you transform your next campaign into an amazing contextual experience.
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Learn how to create 1:1 email experiences for your customers that will always be relevant, drive sales, and create excitement around your brand.